Home > Blog > Author/Publisher to Donate 100% of…

Author/Publisher to Donate 100% of Children’s Book Proceeds to the National Urban League

In support of Equal Justice and Black Lives Matter

Boulder, CO. In support of Equal Justice and Black Lives Matter: Author Jeffrey Bennett and  publisher Big Kid Science will donate 100% of their proceeds from Dr. Bennett’s 6 critically  acclaimed children’s books to support National Urban League programs for the education and  empowerment of Black youth.  

The books for which 100% of proceeds will be donated are: I, Humanity, The Wizard Who Saved  the World, Max Goes to the Space Station, Max Goes to the Moon, Max Goes to Mars, and Max  Goes to Jupiter. All 6 books have won numerous awards, including being selected for the Story  Time From Space program in which they have been read by astronauts from the International  Space Station; videos of the readings are posted freely at www.StoryTimeFromSpace.com. All 6  are available in both English and Spanish. More information about the books can be found at  www.BigKidScience.com. 

In announcing this action, Bennett said: “I wrote these books with the hope that they would  inspire our youth to imagine the world as it could be, and I have always included a diverse set of  characters because everyone will need to work together to build such a world. In light of recent  events, I’ve decided to try to further this goal by donating the proceeds from these books to  support the education and empowerment of Black youth. I’ve chosen to make this donation  through the National Urban League because of their long history of supporting these goals, and  because I had the opportunity to work with them in the past at the time when I worked for  NASA.” 

Marc H. Morial, President & CEO, of the National Urban League, commenting on Dr. Bennett’s  donation stated: “The National Urban League believes that learning happens everywhere – whether in schools, in our communities or with programs such as our Project Ready signature  program. In these times, it is more important than ever that our youth have access to learning  opportunities that can enrich their lives and understanding of what is possible. We appreciate  Dr. Bennett’s commitment and generosity.” 

Dr. Bennett and Big Kid Science encourage other authors, publishers, and businesses to  consider similar actions that might help our nation live up to its ideals.  

About the National Urban League 

The National Urban League (www.nul.org) is a historic civil rights organization dedicated to  economic empowerment, equality, and social justice. Founded in 1910 and headquartered in 

New York City, the Urban League collaborates at the national and local levels with community  leaders, policymakers and corporate partners across to elevate standards of living for African  Americans and other historically underserved groups. With 90 affiliates serving 300  communities in 36 states and the District of Columbia, the Urban League spearheads the  development of social programs and authoritative public policy research, and advocate for  policies and services that close the equality gap. 

About Big Kid Science 

Big Kid Science (www.BigKidScience.com) publishes scientifically accurate children’s books  designed to fire children’s imaginations to dream of building a better world in the future. Big  Kid Science is also the creator of the Totality app, a free app that helped tens of thousands of  people find their way to the 2017 total solar eclipse and can also be used for future eclipses,  and of a free, online curriculum for Middle School Earth and Space Science, posted at  www.Grade8science.com.  

About Author Jeffrey Bennett (@JeffreyOBennett) 

Astrophysicist/educator Jeffrey Bennett holds a B.A. in Biophysics (University of California, San  Diego) and an M.S. and Ph.D. in Astrophysics (University of Colorado, Boulder). In addition to  writing children’s books, he is the lead author of college textbooks in astronomy, astrobiology,  math, and statistics, and of critically-acclaimed books for adults including A Global Warming  Primer, On Teaching Science, Math for Life, What is Relativity?, and Beyond UFOs. Other career  highlights include serving 2 years as a Visiting Senior Scientist at NASA Headquarters, co-leading  the creation of the Voyage Scale Model Solar System on the National Mall in Washington, DC.,  and founding Big Kid Science. For a deeper look at his motivations, please see his personal  mission statement at www.JeffreyBennett.com/about/personal-statement. 

Back to Top