Houghton Mifflin Harcourt Launches HMH Marketplace, Connecting Educator and Developer Communities
BOSTON, MA — Global learning company Houghton Mifflin Harcourt (HMH) today announced the Beta launch of HMH Marketplace, a new online destination that offers teachers, edtech developers and technology companies the opportunity to share resources and solutions for the classroom with a broad educator audience. With over 3,000 resources available at launch from teachers, edtech innovators such as Education.com and the independent game developer Muzzy Lane, and established providers such as Microsoft and the iconic children’s magazine Highlights, the HMH Marketplace (Beta) offers a wide variety of applications and tools to supplement classroom learning.
“Teachers have told us that they are looking for a better way to locate the great tools that are being created by both educators and developers, something that is clear and straightforward,” said Claudia Reuter, Senior Vice President, HMH Labs. “Our strong partnership with teachers combined with our relationships with technology companies makes us uniquely positioned to help connect these communities, driving meaningful engagement for sellers and buyers and long-term growth for our company.”
Designed by HMH Labs, HMH’s dedicated incubation hub, the HMH Marketplace (Beta) offers teachers and educational content and application creators a seamless route to market and the opportunity to sell to a large educator audience. Customers can browse and navigate through a single gateway to easily locate and purchase education applications, digital learning tools, games, resources for classroom management, and original content made by teachers for teachers, such as lesson plans and instructional materials. More resources, applications and sellers will be added daily.
“HMH Marketplace feels like a virtual teachers’ lounge where educators are sharing their best, most successful classroom resources,” said Laura Randazzo, a high school English teacher in California. “It means that the great ideas a single teacher has in her own classroom can spread widely to help thousands of teachers and, perhaps, millions of students. It’s an honor to be part of this grassroots approach to improving education.”
“The HMH Marketplace is a natural extension of Education.com’s focus on giving parents and teachers the power to choose high-quality interactive and printable resources that best support their individual teaching needs,” said Todd Schwartz, co-CEO, Education.com. “HMH’s presence gives us a powerful new avenue to connect with educators and help them increase student engagement, confidence, and learning.”
About Houghton Mifflin Harcourt
Houghton Mifflin Harcourt (NASDAQ:HMHC) is a global learning company dedicated to changing people’s lives by fostering passionate, curious learners. As a leading provider of pre-K–12 education content, services, and cutting-edge technology solutions across a variety of media, HMH enables learning in a changing landscape. HMH is uniquely positioned to create engaging and effective educational content and experiences from early childhood to beyond the classroom. HMH serves more than 50 million students in over 150 countries worldwide, while its award-winning children’s books, novels, non-fiction, and reference titles are enjoyed by readers throughout the world. For more information, visit www.hmhco.com.
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– See more at: http://www.hmhco.com/media-center/press-releases/2016/march/marketplace-beta-launch#sthash.SCJTVVBr.dpuf