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Pharrell, Penguin, and First Book Launch #ReadHAPPY Campaign

Each time the hashtag #ReadHAPPY is used on social media, a book donation will be made for a total of up to 50,000 books. The initiative coincides with the publication of Williams’s picture book, Happy, the first in a four-book deal with Penguin.

Every child on this planet deserves to experience the joy of reading. (Publishers Weekly)

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