Exclusive CBC Member Special: $250 discount on The Nielsen Children’s Book Summit on December 12
What it is: An exclusive executive-level event that will include 360 degrees of Nielsen consumer research on books, gaming, home entertainment, mobile and more.
Who is it for: Publishing decision-makers in acquisitions, marketing, and sales; children’s digital content developers; children’s media companies; children’s licensing professionals
Here are four reasons why you can’t miss it:
The insight: This data has never been shown together before, and will not be available in any unified form after the event. This data comes from five different Nielsen divisions and represents tens of thousands of dollars in research.
The Keynote: Meet Rey Junco, leading researcher on the impact of media on learning, and a faculty associate at Harvard’s Berkman Center for Internet and Society. Rey is a passionate speaker who will kick off the day with a powerful examination of kids’ brain development in the Digital Age. Rey will be with us all day, and available to talk to attendees throughout the conference.
The live focus groups: How do kids find out about the stuff they like? How influential are our ads, anyway? How are parents deciding what to buy? Ask your burning questions directly to two live panels of book-buying consumers, one of families with children 0-12 and another of teen readers, in these moderated sessions.
The networking: Join decision-makers from Mattel, Alloy Entertainment, William Morris, Nickelodeon, Scholastic, Candlewick, Sony, Universal, Disney, Penguin Random House, HarperCollins, New Leaf Literacy, Lulu, Sourcebooks, American Library Association, Epic!, NatGeo Kids, Abrams, Hachette/Little Brown, and more in an intimate, executive-level environment.
There are many demands on your budget and event dollars. This summit will bring you better return than any other event you will attend all year. It’s the kind of thing you need to be in the room to experience — everyone will leave with tremendous, actionable insights, from the smallest publisher to the largest media company.
Special registration packages are available. All attendees will receive a complimentary copy of Nielsen’s 2014 Children’s Book Review (a $500 value).
We’ll see you on December 12th in New York!
The Nielsen Children’s Book Summit – Real Data, Real Insight, Real Business.