Publishers Pleased with Opening Day Toy Fair Attendance

February 13, 2012

The approximately 30 publishers exhibiting books at the 2012 New York International Toy Fair found the foot traffic "pretty good" for an opening Sunday.

The 2012 New York International Toy Fair at the Javits Center, which runs until Wednesday, February 15, is expected to attract 33,000 attendees from 110 countries. Publishers are presenting titles in the area of trade books, activity books, and educational workbooks, while other exhibitors are also including book presentations in addition to their toys. 

Via Publishers Weekly.