FOR IMMEDIATE RELEASE
Mary McScary to Launch in September 2017
New York, NY—December 6, 2016—Scholastic (NASDAQ: SCHL), the global children’s publishing, education, and media company, has acquired world rights to a picture book written by R.L. Stine, the worldwide bestselling author of Goosebumps, and illustrated by Marc Brown, creator of the bestselling Arthur Adventure book series and creative producer of the #1 children’s PBS television series “Arthur.” Mary McScary, Stine and Brown’s second picture book collaboration, will be published in September 2017 by Orchard Books.
“R.L. Stine and Marc Brown are two of the most recognizable creators in children publishing who are not only talented, they are constantly reinventing themselves and have a great time along the way,” said Liza Baker, VP & Executive Editorial Director. “With hilarious comedic timing, and a fierce and fabulous character that kids will love, Mary McScary is poised to make her mark!”
“This is my second picture book collaboration with Marc Brown and I’ve enjoyed reaching this younger readership,” said R.L. Stine. “I’m having so much fun working with Marc on this funny—and slightly naughty—new character, Mary McScary.”
“Long ago I decided only to work with people who are funny, creative, just a bit wicked, and very clever,” said Marc Brown. “Bob Stine is all of those things. Bringing Mary McScary to life seemed to dictate a new style of art, something bold, energetic and playful. This collage technique felt like the right spirited visual look for this mischievous character.”
About Mary McScary
Mary McScary is a wildly funny new picture book that will have kids shrieking, “BOOOOOO!” Mary spends her days being scary. She scares her mom, her dad, her pets, and even a balloon! But Mary has met her match when her cousin Harry McScary comes to visit. He’s not afraid of anything, until Mary finds a way to give Harry the scare of his life.
About R.L. Stine
R.L. Stine is the creator of the bestselling Goosebumps series, which has more than 400 million copies in print worldwide and will celebrate twenty five years in 2017. Goosebumps is one of the best-selling children’s series of all-time and inspired a popular television show, as well as a feature film starring Jack Black that opened at #1 at the box office. His other popular children’s book series include Fear Street, Mostly Ghostly, The Nightmare Room, and Rotten School, and his first picture book, with Marc Brown, The Little Shop of Monsters (2015). R.L. Stine lives in New York City. You can connect with him on Twitter @RL_Stine or Facebook: http://facebook.com/rlstine. For more information, visit http://rlstine.com and www.scholastic.com/goosebumps.
About Marc Brown
Marc Brown is the beloved creator of the bestselling Arthur Adventure book series and creative producer of PBS’s Peabody and Emmy award-winning television series Arthur, now the longest running children’s animated show in history. He also has illustrated many other books for children, including the New York Times best-seller Wild About Books and The Little Shop of Monsters (2015), written by R.L. Stine. Marc lives in New York City. For more information, visit www.marcbrownstudios.com.
Scholastic Corporation (NASDAQ: SCHL) is the world’s largest publisher and distributor of children’s books, a leading provider of print and digital instructional materials for pre-K to grade 12, and a producer of educational and entertaining children’s media. The Company creates quality books and ebooks, print and technology-based learning materials and programs, classroom magazines and other products that, in combination, offer schools customized solutions to support children’s learning both at school and at home. The Company also makes quality, affordable books available to all children through school-based book clubs and book fairs. With a 95 year history of service to schools and families, Scholastic continues to carry out its commitment to “Open a World of Possible” for all children. Learn more at www.scholastic.com.
Tracy van Straaten
VP, Trade Publicity, Scholastic