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Scholastic Suggests That Kids Will Reach for More Books if Technology and Reading Are Combined

1. Track Online Minutes: Kids can read over the summer and track their reading minutes online with the Scholastic Summer Challenge, a free global reading program where kids read, log minutes, and earn prizes. Kids can have fun winning prizes, trying to break the world record for summer reading, and helping their school log the most minutes to win a visit from Captain Underpants author Dav Pilkey.

2. Time your Reading with an app: Families on-the-go can log their minutes with the free Scholastic Reading Timer mobile app, available for iOS and android devices. Use your summer challenge username and password to log minutes and spin the prize wheel to earn rewards! Plus, parents can see how many minutes their child logged and access articles and tips to encourage kids to read.

3. Get a FREE ebook: Great news for parents: Among children who have read an ebook, one in five says he/she is reading more books for fun, especially boys! When kids register for the Scholastic Summer Challenge, parents can choose the “just right”ebook for their kids…FOR FREE from Storia®, Scholastic’s free teacher recommended ereading app.

4. Learn: Parents can access free resources on the Summer Challenge website, including book lists and articles. On theScholastic Parents Facebook page, parents can find the new content calendar that provides free daily expert tips and articles, activities, discounts on books, special Friday giveaways, and details about upcoming Facebook chats. When the Summer Challenge launched on May 6th, Scholastic hosted a chat with parent bloggers Amy Mascott and Allison McDonald.

5. Share on social media: Parents can use social media with their kids for reading ideas. Parents can check out Scholastic’sSummer Challenge Pinterest Board with their kids. Since research shows that parents think their child should read 11 books over the summer, each week we’ll be pinning a collage of 11 books.

more at Scholastic’s online media room▸▸

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