
Jason M. Wells, Executive Director, Abrams Books for Young Readers | Amulet Books | July 1, 2011
JASON M. WELLS executive director, publicity and marketing Abrams Books for Young Readers | Amulet Books
Q: What was your first job in children’s publishing?
A: In 1992, as a junior in high school, I started as an after school intern at the now defunct coffee table reference book publisher PBC International, Inc., based in Glen Cove, Long Island. I worked there for two full years, full-time in the summer. It was a wonderful place to learn the ins and outs of both marketing and editorial. I was lucky enough to experience book design BEFORE computers-wax, boards, slides, transparencies, and all of the glories of old school, full-color printing.
Q: What was the first children’s book you worked on?
A: It was the last book I worked on before leaving PBC to go to college—Children’s Book Illustration and Design, edited by Julie Cummins. It was a survey of the best children’s illustrators in the field and a fascinating introduction to the world.
Q: How long have you worked at Abrams Books for Young Readers?
A: 9 years as of June 2011.
Q: What is your favorite word?
A: It changes, at the moment it is pontificate.
Q: What is your favorite industry-related website or blog?
A: This also changes. Since BookExpo I’m hooked on Shelftalker. There something so real about it.
Q: Can you describe your typical day?
A: I get up (try to, sometimes) at 6:10am and go to the gym in my building; then bike to work. I’m usually at my desk by no later than 7:55am. I read the Wall Street Journal. Then the juggling begins. As my department is both publicity and marketing, parts of the day involve different aspects of both. I love the variety. I usually wrap things up at 6:50pm, before the freight elevator closes at 7pm (have to get the bike back out of the building!).
Q: What do you think is the most important aspect of your job?
A: Communication. Whether I’m talking to the media, librarians, booksellers, or simply passing information along in-house, the message has to be clear and presented with courtesy (no matter how bad the news is).
Q: What’s the best piece of advice you ever received?
A: When I worked in publicity only at a previous job at a larger house, my very wise boss told me that my talents would be best used by a smaller publisher who could fully appreciate my interests in both marketing and publicity. She was right.
Q: What are you reading now? Or what was the last book you really enjoyed?
A: I just finished Jack Gantos’s new book. For a while I’ve been reading We are the Drowned by Carsten Jensen, and I love it. It is a fantastic epic best read in pieces.





